Rubik’s Cube World Championship 2017

May 24, 2018
Filming & Post Production

We went to Paris in July 2017 to cover the Rubik’s Cube World Championship 2017. The outline of the job was to gather material over the three days we were there with a view to creating a highlights package of each day to be shown at the event by 6pm and uploaded to the official Rubik’s YouTube channel. We also created an overall event highlights video once we were back in the UK.

The job involved three members of crew – an editor and two camera operators. We had a permanent editing station set up with a designated member of crew ingesting and organising material as we bought it to them throughout the day. We wanted to create a compelling storyline of what the event is about and how it brings people together – and we did just that. 

We were taken aback by how much the event means to its participants, not only on a competitive level, but also a personal one. ‘Cubers’ of all ages travel around the world every two years to compete in this event. At the same time, they meet the circles of friends they have created at previous events; the Rubik’s Cube has enabled them to form these close relationships with one another.

We conducted several interviews over the three days, including the inventor of the Rubik’s Cube himself, Mr. Erno Rubik, and the very best cubers from around the world.

This was a wonderful and enlightening experience for our crew and the results can be seen below.


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